header logo
10900 Euclid Avenue  Cleveland, Ohio 44106-7069
P 216-368-1918  •  F 216-368-2610
FreshLInk logo
foodNEST logo
Produce Prescription logo
Building Capacity for Obesity Protection logo
FM Tracks logo
Behavioral Risk Factor Surveillance Survey logo
Racial and Ethnic Approaches to Community Health (REACH) logo
Network of Community Advisors logo
Little Cigar Study logo
Cancer Prevention & Control Research Network (CPCRN) logo
Breathe Free: We Share Air logo
Tobacco Prevention and Cessation button
Health Improvement Partnership Cuyahoga logo
Partners in Education, Evaluation, & Research (PEER) logo
CWRU logo
FDA Releases New Report on Smoking Initiation Among Youth
Do public health media campaigns actually help change behaviors? A new report from the Food & Drug Administration' s (FDA) Center for Tobacco Products, Association Between The Real Cost Media Campaign and Smoking Initiation Among Youths — United States, 2014–2016, indicates that it does.

In February 2014, the Center for Tobacco Products launched its first tobacco-focused public education campaign aimed at reducing youth smoking. The findings in this report indicate that exposure to The Real Cost campaign was associated with preventing approximately 350,000 U.S. youth ages 11 to 18 from initiating smoking from 2014 to 2016.

Association Between The Real Cost Media Campaign and Smoking Initiative Among Youths is available through the CDC's Morbidity and Mortality Weekly Report.
Print This Article